Trying to Offer Everything to All Your Customers? What are the Real Costs?

How to eliminate counter-productive, tedious IT tasks without losing revenue

Emerging cloud computing and “as a Service” (SaaS, PaaS, IaaS, etc.) trends have forced MSP’s and IT support teams to have to offer it all, and feel like they’re missing out if they don’t. It’s difficult to figure out what services you need to add and which activities can be counter-productive.

Through it all, you don’t have to give up control and margins in order to reduce some of that anxiety and pain.  Here are some of our latest guidelines for building business while maintaining control, reducing costs, and making a meaningful impact on your end client’s capabilities and productivity.

8 Keys to Managed Services Success

  1. Stop trying to master every technology that comes along. Focus on what you do best (whether it pertains to a particular technology solution, software app, networking competency, mobile platform, or vertical business market), then partner with others who focus on complimentary solutions and markets to provide a fully integrated solution.
  2. Be the ‘third shift’ for your clients by offering 24x7x365 managed services, even though you don’t have the physical staff to pull it off. There are ways to guarantee coverage, even when you’re sleeping.
  3. Position your brand around the value of your service, not just the technology tools you use to deliver it, and make sure those services are priced correctly. The last thing you need is to leave money on the table or margin erosion and less control of your costs to serve.
  4. Keep control of client interactions, accountability and consistent quality delivery (the name of the game with Managed Services is to deliver the right “experience” and you can’t do this without holding everyone accountable to strict SLA’s).
  5. Maintain organized, scheduled reporting practices so clients can actually see and understand the value of your services clearly and often.
  6. Consider ways to assist your clients with adopting the right cloud solutions accessed and managed remotely – you gain the benefit of being a trusted advisor for a very new and developing technology category and cloud services can be easily managed remotely.
  7. Think deeply about your clients’ particular situation and offer creative ways to use technology in a competitive way – cost cutting is not your client’s biggest concern, instead it’s growth and profitability. Know their business, study their processes and put your team to work figuring creative ways to drive growth
  8. Target your end client’s OpEx budget which typically funds IT staff, resources, projects, rather than the Capital Expense budget which typically funds IT hardware and software purchases.  OpEx budgets are growing to accommodate the businesses that experienced several years of staff and resource cuts.  MSPs have had great success offsetting internal hires with scaled, more efficient services delivered remotely as an alternative.

Sign up here to reserve a spot Are you a Superhero? How much is that costing you? on April 28, 12:30p ET/9:30a PT. We’re capping enrollment at 200, so please opt in as soon as possible.Want to learn more about how to implement these kinds of strategies? NetEnrich has a new webcast that addresses everything you see here and more. It’s free, and it’s all about extending your technical capabilities and helping you manage day-to-day IT tasks – all while dramatically lowering costs and building business.

If you’re not already familiar with NetEnrich, we’ll cover some of that in the webcast. In short, we’re not a master MSP, and we’re not a Managed Services ‘tool.’

We offer a way for you to add an ideal mix of technical expertise, proven ITIL processes, and instant productivity across a wide range of platforms. All of our services are geared to help you recapture lost time while billing for more services to grow your business.

Sign up today to reserve your spot and learn more about critical business-building strategies for growing IT and managed services.