Become a profitable CSP or VAR.
“A satisfied customer is the best business strategy of all.” – Michael LeBoeuf
Gartner predicts the worldwide public cloud managed services market will grow 18% in 2017 to $246.8B, up from $209.2B in 2016. As the cloud service provider (CSP) market has grown, it has evolved from a one-service-fits-all model to include niche services such as assessment, disaster recovery, backup, migration, and more. This disrupts legacy technology service provider business models built on implementing, hosting, or reselling computing infrastructure. As a result, many cloud service provider (CSPs) and value added reseller (VARs) are being left behind.
If you are a VAR, a CSP or MSP, there’s a good chance some of these challenges give you sleepless nights. While some struggle to increase their win rates and monthly recurring revenues, others see continuously reducing margins. Most are unable to deliver larger volumes of service.
The partner ecosystem may be your answer to some or most of these challenges. An effective and reliable channel partner can help:
Empower you to deliver higher volumes of service
Whatever the size of your customers’ servers, data centers or devices, your partnership with a reliable, large channel partner will ensure you deliver on every one of your service level agreements to tight timelines. It ensures you never have to worry about availability of necessary resources, allowing you to do up to 3X more migrations at 60% lower costs.
Assure increased MRR with no added investment
Large channel partners continuously invest in people, processes and tools. It means you, as a CSP or VAR, can onboard customers and deliver higher volumes of service, at the blink of an eye. With cloud essentially being a pay-as-you-go and your clients getting cloud optimized solutions, you stand to gain from the monthly recurring revenue it ensures. Some CSPs and MSPs who have teamed up with large channel partners have seen MRRs go up to 70 percent.
Ensure peace of mind
Lack of expertise in solution design and high upfront investments in tools, automation and scripting is not going to pull you back any more. Your channel partners have the technology, processes and service factory teams to power your end-to-end services for backup, disaster recovery, application workload management, virtualized machines, storage, IaaS, PaaS, and hybrid cloud management. Some of them partner with you every step of the way, from assessments through managed services.
Enable end-to-end cloud transformation
Most of these large channel partners help you prove the cloud ROI to your customers with their white-labelled cloud assessment reports. They evaluate and identify the right applications to move to cloud and determine target operating models, technologies and processes needed.
Ensure a larger share of profit
Some of these large channel partners have ensured CSPs and VARs keep a larger share of the profits. A few have seen an increase in margins by up to 50 percent.
Partnering with large channel partners will allow you to focus on and build stronger and lasting client relationships. Profit from the trained in-house technical cloud experts with comprehensive knowledge of scripting, automation and tools that they have on their rolls. They help you significantly lower upfront investments, reduce costs, increase margins and address all complexity, strategic, and economic needs, with their comprehensive suite of offerings.
Register for the MS Inspire, July 9–13, 2017 at Walter E. Washington Convention Center in Washington D.C. It is a great place to network, learn and collaborate with large channel partners of Microsoft. You will stand to gain from partnering with a reliable highly recommended channel partner!
Stay in command of your clients’ IT environment, as your channel partner co-manages the environment, with migrations and solutions, part of Cloud Managed Services. You will be able to execute multiple projects at the same time as they help reduce turnaround times, increase roll-outs, and offer predictable, high quality delivery execution.
Learn how NetEnrich has helped a solution integrator turn into a managed services provider ensuring monthly recurring revenues.